As a marketer, speaker, and author, John Moore shares business and marketing advice with companies seeking to earn unwavering devotion from both customers and employees.

From 1994 through 2004, Moore had the extraordinary opportunity of working deep inside the marketing departments of Starbucks Coffee and Whole Foods Market, where he served as retail marketing manager and national marketing director. At both brands, Moore focused his teams on activities that were less about using traditional advertising, and more about using the influential power of devoted customers as the advertising vehicle.

In 2005, Moore began the Brand Autopsy Marketing Practice to share the many lessons he has learned about marketing with passion and purpose. Working as a marketingologist, he helps companies of all sizes to diagnose and treat common marketing ailments, including: anemic sales, ideation fatigue, poor brand complexion, and contagious employee apathy.

A long-time believer in word-of-mouth marketing WOM, Moore is currently putting his experience to good use as a WOM Enthusiast for the Word of Mouth Marketing Association. In this role, he educates and motivates businesses to use word-of-mouth marketing effectively and ethically.

Through speaking engagements, Moore brings a sense of urgency and innovation to audiences, creating new ideas and spurring on business and brand advancement.

He has been recognized by Fast Company magazine as a leading practitioner of the arts of customer service and marketing and is often quoted in business publications.

His book, Tribal Knowledge, shares actionable insights into how a business can follow the Starbucks blueprint to building an endearing and enduring business. His latest book, Tough Love, is a business book screenplay, sharing business lessons and thought-provoking marketing advice in an entertaining, innovative format. Since 2003, Moore has passionately dissected all things marketing-related on the Brand Autopsy blog.

As a result of his experiences with Starbucks and Whole Foods, Moore is an in-demand brand mastermind, and his work has created a new way to look at marketing and branding.

Mary Kelly is a graduate of the United States Naval Academy and spent over 20 years on active duty in intelligence and logistics. She retired from the Navy as a commander. She has masters’ degrees in history and economics, and a PhD in economics.

With over 20 years combined teaching experience at both the Naval Academy and at Hawaii Pacific University, she taught economics, finance, history and management. She has extensive experience in business coaching, management, economics, finance, banking, insurance, real estate, government, organizational leadership, communication,business growth, teamwork, strategic planning, human resources, customer service, time management, and project development. Mary has a track record for success as an organizational change agent.

In her role as a human resources director, Dr. Kelly developed a business model for the computer and telecommunications organization for personnel hiring, training and retention that was adopted globally by the U. S. Navy. Managing culturally diverse teams, she orchestrated organizational changes for over 3,000 personnel for 2 military base closures. Her ability to problem solve and provide innovative solutions enabled her to transform the Navy’s largest pay and personnel organization from the lowest in customer satisfaction to the highest in the nation in 18 months, with 23% fewer employees and a 19% budget decrease.

As an educator, Dr. Kelly created a mandatory curriculum for a college student body of 4,500 students. During her teaching career, she developed 31 university courses in the areas of business management, economics, history, management, geography, political science, human resources and international relations. Mary taught remote course work for multiple colleges while creating 4 distance learning courses using online lectures, webinars, interactive exercises and podcasting. In addition to standard curriculums, Dr. Kelly coached 450 students on life skills and time-management. She created and taught wealth building and personal finance to students at the United States Naval Academy, resulting in a student body educated on budgeting and retirement planning before graduation.

As a speaker and presenter, Mary Kelly pulls from her diverse experience to provide keynote presentations that are engaging and compelling, leaving the audience wanting more. With a warm and sincere style, Mary takes her vast knowledge and provides an educational presentation that holds the interest of her audience. She is a popular speaker on topics of leadership, communication, financial planning, and management. As a communicator, she has chaired academic and military panels for economics, political science and historical conferences, and she has conducted over 2,200 seminars on financial, business, management and leadership topics.

Productive Leaders maintains sites in Dallas TX and Denver CO. Mary enjoys skiing, kayaking, time outside with her dogs, and philanthropic activities.

Chip R. Bell is founder and senior partner with The Chip Bell Group and manages their office near Atlanta. A renowned keynote speaker, his consulting firm focuses on helping organizations create a culture that supports long-term customer loyalty and service innovation. Prior to starting CBG in the ‘80’s, he was Director of Management and Organization Development for NCNB (now Bank of America). Dr. Bell holds graduate degrees from Vanderbilt University and the George Washington University. Additionally, he was a highly decorated infantry unit commander in Vietnam with the elite 82nd Airborne and a guerilla tactics instructor at the Army Infantry School.

Chip is the author or co-author of several national and international best- selling books including The 9 1⁄2 Principles of Innovative Service, Sprinkles: Creating Awesome Experiences Through Innovative Service, Take Their Breath Away: How Imaginative Service Creates Devoted Customers, Wired and Dangerous: How Your Customers Have Changed and What to do about it (winner of a 2012 Axiom Business Book Award as well as a 2011 IPPY Book Award), Magnetic Service (winner of the Benjamin Franklin Book Award), Managing Knock Your Socks Off Service and Managers as Mentors. His newest book is Kaleidoscope: Delivering Innovative Service That Sparkles.

He has appeared on CNBC, CNN, ABC, Fox Business Network, Bloomberg TV, NPR; his work has been featured in the Wall Street Journal, Fortune, Forbes, USA Today, Inc. Magazine, CEO Magazine, Fast Company and Businessweek. For the last three straight years, Global Gurus has ranked him among the top three keynote speakers in the world on customer service—two years in the #1 slot. The Chip Bell Group was in 2014 ranked #6 in North America among mid-sized consulting firms for leadership development.

Chip logs over 100,000 miles a year speaking to organizations on long- term customer loyalty and innovative service. He has served as a consultant or trainer to such major brands as GE, Microsoft, USAA, Exxon/Mobil, Cadillac, Duke Energy, KeyBank, Ritz-Carlton Hotels, IBM, Marriott, Fidelity Investments, Caterpillar, True-Value, McDonald’s, Shell Oil, Harley-Davidson, Dole, Universal Studios, Accenture, Lockheed- Martin, Pfizer, Allstate and Verizon Wireless.

Hank Haney is ranked annually as one of the finest instructors in the world having coached more than 200 touring professionals over the course of his distinguished career. His students have won every major championship in professional golf, amateur golf and junior golf during his 35-plus years of teaching. Hank gained further notoriety for his starring role on "The Haney Project," one of the highest-rated original entertainment television series on The Golf Channel. Over six seasons Haney instructed celebrity personalities with the goal of helping them achieve new personal benchmarks as amateur golfers.

Haney is a member of the advisory staffs for Golf Digest, Taylormade Golf, PureGrips, Crocs, Golfsmith stores, Skycaddie and Omega watches. He has authored four books on golf instruction and produced 14 instructional DVD titles, in addition to leading more than 55,000 golf lessons around the world in the course of his career. In 2012, The New York Times #1 Bestseller, “The Big Miss” created headlines around the world for Haney’s account of his 6 years coaching professional golfer Tiger Woods. He is President of Hank Haney Golf Inc. which owns and operates three golf facilities in Texas. Haney’s peers honored him in 1993 when he was recognized as National PGA Teacher of the Year.

Kris Paronto—“Tanto” as he is affectionately known in security contracting circles—is a former Army Ranger from 2nd Battalion 75th Ranger Regiment and private security contractor who has deployed throughout South America, Central America, the Middle East and North Africa. He also worked with the U.S. Government’s Global Response Staff conducting low profile security in high threat environments throughout the world.

Paronto was part of the CIA annex security team that responded to the terrorist attack on the U.S. Special Mission in Benghazi, Libya on September 11, 2012, helping to save over 20 lives while fighting off terrorists for over 13 hours. Paronto’s story is told in the book 13 Hours, written by Mitchell Zuckoff and his five surviving annex security team members, and in the 2016 major motion picture of the same name.

Born in Alamosa, Colorado, Paronto obtained his Bachelor’s Degree from Mesa State College in Grand Junction, Colorado and Master’s Degree from The University of Nebraska at Omaha. He served 4 years in the U.S. Army and an additional 4 years in the U.S. Army National Guard, reaching the rank of Sergeant then becoming a commissioned officer in 2003. He started contracting for Blackwater Security Consulting in 2003 and continued to deploy on various security contracts, to include the Global Response Staff until 2013. He is also the author of the 2017 motivational book The Ranger Way.

For more than 10 years, Paronto has been involved in security operations in hostile environments and his team’s involvement with the September 11, 2012 attack on the U.S. special mission in Benghazi, Libya was paramount in the saving of U.S. lives and assets. He is a proven leader, teammate and friend to those who have deployed with him, and a devout father to a loving wife and two remarkable children.